Finding the Best Distribution Channel via Growth Hypothesis

Hafidz Zulkifli
The Startup

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Introduction

In this article, I summarize my learnings on the idea of growth hypothesis, a stage where startups/companies discover the best channel to grow its customer base after already validating it’s product-market-fit. They’re mainly based on the lessons from GoPractice, a role-based simulator that covers on how to build and grow products.

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